Unique Selling Points or USPs are the elements which differentiate a company from another and therefore make it stand out from other businesses. On SpotMi a company or an organization is using their Unique Selling Points in diversity and inclusion to promote, monitor and measure their ability, experience and values based on diversity search criteria’s such as Language, LGBTQ, Disability and service to Parents. On this page, we describe the different USP values that're currently being used on SpotMi in the category LGBTQ.
The 'LGBTQ'-values displayed for a specific company/organization are reflecting the knowledge/skill level of their staff, the company values and their dedication to equal treatment.
By displaying these 'LBGTQ'-values, the company/organization is promoting their ability and commitment to do business and provide service to persons in the LGBTQ community. Any customer who is impacted or who find these values important, can thereby use these search criteria's when looking for or deciding what company/organization to do business with.
LGBTQ stands for Lesbian, Gay, Bisexual, Transgender and Queer.
Knowledge
The company and its staff are LGBTQ certified. They've completed an educational program and are meeting certain basic criteria's.<
LGBTQ persons is treated equally and with respect in the same way as everyone else.
Value
All persons are welcomed and appreciated customers regardless of their sexual orientation. They can expect equal treatment. This also include acceptance of public displays of affection.
LGB stands for Lesbian, Gay and Bisexual.
Other
The company supports PRIDE and is clearly displaying this during local PRIDE festivals.
Example: The company participates in the PRIDE parade or the company is displaying the PRIDE flag on their premises.
Value
All persons are welcomed and appreciated customers regardless with how they identify with or display their gender identity. They can expect equal treatment. This also include freedom to use any of the bathrooms, regardless if the bathrooms are divided by gender.
© 2016-2017 Mångfalds och Inkluderingsakademien AB ALL RIGHTS RESERVERED
Följ oss på Sociala medier
+46 735 002235
info[at]miakademien.se